Crashing the Super Bowl

http://www.youtube.com/watch?v=HUFvJNQ0bnM”

For the past few years Dorito’s has offered a competition called Crash the Super Bowl to create a commercial that will be featured during the Super Bowl.  It is a genius marketing idea.  Thousands of entries will be submitted, Dorito’s pays pennies to the winner (compared to a normal advertisement agency) and the winner gets a chance to be famous for 30 seconds. The contest began in 2007 and had a local winner.  In 2009 (for the 2010 Super Bowl), the winners were a local group, as was one of the other finalists. Live the Flavor -2007 Kids these days Continue reading Crashing the Super Bowl